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As a large consumer brand, Krispy Kreme is very dynamic, launching multiple new products, campaigns and promotions at any given time.
To support the efforts of the marketing team, we wanted to reduce the time and expense of producing custom pages. Now, the team has the means to create quality, highly customisable content from a Magento native and secure experience.
As the original developers of Bluefoot (the CMS extension we developed for Magento before Adobe acquired it and integrated it into Adobe Commerce), we helped Krispy Kreme integrate Page Builder into their workflow, enabling drag and drop page design, full-page layouts, rich assortment of content types and custom product attribute input types. Cool, hey!