Product Description Pages are the final moment of truth for the shopper before they put the items on their basket…or they don’t.

It’s important to display all the relevant information, which in the case of Harts of Stur included location-aware delivery information with a countdown, financing information powered by PayPal Credit, user-friendly icons relating to product attributes, and a call to action to Compare, Share or Add to Wishlist.

Now, this is a PDP that leaves nothing for the imagination!